COOKIE POLICY
[SCC – Sociedade Central de Cervejas e Bebidas, S.A., headquartered at Estrada da Alfarrobeira, no. 51, 2625-244 Vialonga, with a share capital of EUR 5,000,000.00 (five million euros), registered with the Commercial Registry Office of Vila Franca de Xira under the unique registration and corporate identification number 511147236, and part of the Heineken Group (Heineken N.V.) (“SCC”)], uses Cookies to provide you with full functionality of the website https://guinness-portugal.com/ (“Website”), related to the Guinness Beer brand, processing certain information relating to identifiable natural persons (“Personal Data”) as the Data Controller.
Please read this Cookie Policy (“Cookie Policy”) carefully, together with our Privacy Policy , as it contains important information to help you understand our data processing activities regarding the Personal Data of users of our Website (“Data Subjects”), particularly which Cookies and similar tracking technologies the Website uses.
We respect your privacy and are committed to keeping your Personal Data secure and managing it in accordance with our legal obligations under applicable data protection laws, namely Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (General Data Protection Regulation – “GDPR”) and Law No. 58/2019 of 8 August (Personal Data Protection Law – “PDPL”).
If you do not wish to accept the use of Cookies when using the Website, you may disable Cookies or change your preferences through the “Set Preferences” option. However, please note that doing so may affect the functionality of the Website.
Please note that this Cookie Policy does not apply to websites or data processing carried out by third parties that may be accessed through hyperlinks available on the Website. Such data processing operations are the responsibility of the third parties collecting the data.
1. WHAT IS A COOKIE?
Cookies are small text files containing small amounts of information that are transferred and may be stored on your Internet-connected device (e.g., computer, smartphone, tablet). Among the similar tracking technologies we use are tracking pixels and web beacons. When we refer to “Cookies,” we include all these technologies, whether used individually or in combination.
This Cookie Policy provides information about the Cookies we use and their respective purposes. Likewise, our Privacy Policy explains in detail the Personal Data we process and the purposes for which we do so.
2. PURPOSE OF COOKIES
Cookies are used to manage the operation of websites, namely to increase their efficiency and allow their owners to collect information and preferences from Data Subjects. Storing Cookies enables faster and more efficient navigation, eliminating, for example, the need to repeatedly enter the same information.
3. COOKIES USED ON THE WEBSITE
By clicking “Yes” on the Cookies tab, you consent to SCC storing and/or processing Cookies. We use several different types of Cookies, namely:
Strictly Necessary Cookies – Used to ensure the proper functioning of all Website applications, without which navigation and/or use would not be possible. These are generally set only in response to actions taken by you, such as setting your privacy preferences, logging in, or filling out forms. You can adjust your browser settings to block them or receive alerts about their use, but this may compromise the functionality of some parts of the Website.
Functional Cookies – Used to store information about Data Subjects to personalize their experience on the Website. They are primarily used in contact forms and during the online account creation process and can be deleted by Data Subjects at any time.
Performance Cookies – Used to analyze how Data Subjects navigate our Website and to identify browsing trends for statistical purposes and to improve Website performance. If you choose not to allow these Cookies, we will not be able to know when you visited our Website. SCC uses Google Analytics to better understand how Customers use the Website, supporting its performance management and design. Google will store this information; you can review Google’s Privacy Policy here.
You can also prevent Google from collecting and using data (Cookies and IP address) by downloading and installing the browser plug-in available at https://tools.google.com/dlpage/gaoptout?hl=en-GB#.
You may disable the use of Google Analytics through the link disable Google Analytics. This link creates a Cookie opt-out option that prevents further data processing.
For more information about Google Analytics Cookies:
Advertising Cookies – Used to monitor product and page preferences of Data Subjects to provide personalized and relevant ads and communications, as well as to measure the effectiveness of each ad.
The Website also allows third-party social media Cookies (e.g., Facebook, YouTube, Twitter, LinkedIn), enabling users to share Website content on social networks. These third parties may use Cookies, but their use is not governed by this Cookie Policy.
For more information about the categories of Cookies collected and processed by the Website, please refer to the Cookies tab.
4. WHO SETS THE COOKIES?
Each Cookie has an associated domain name. Thus, Cookies can also be classified according to their origin, as follows:
First-party Cookies – Cookies managed and stored by the Data Controller’s domains.
Third-party Cookies – Cookies placed on Data Subjects’ devices from a domain or device managed by a third party whose content or technological solution is integrated into the Website. In these cases, the third party may process data collected through Cookies, and SCC may not be able to configure their operation. These Cookies will only be stored in your browser with your prior consent.
For more detailed information, please refer to the Cookies tab.
5. COOKIE DURATION
Regarding duration, Cookies can be classified as:
Session Cookies – Retained until or shortly after the end of the session or closing of the browser or application used to access the Website.
Persistent Cookies – Stored for longer periods, requiring user action or expiration of their retention period to be deleted.
For more detailed information, please refer to the Cookies tab .
6. MANAGING YOUR COOKIE SETTINGS
We will request the free, specific, informed, and explicit consent of Data Subjects for the processing of their Personal Data through Functional, Performance, and Advertising Cookies.
Data Subjects may withdraw their consent for the processing of their Personal Data through the Cookies tab at any time. However, withdrawal of consent does not affect the lawfulness of processing carried out before the request.
Data Subjects can manage their Cookie settings through the “Set Preferences” option available in the Website footer, where you will also find detailed information about all Strictly Necessary, Functional, Performance, and Advertising Cookies, as applicable.
Our Cookies can also be deleted through your browser settings, such as allowing Cookies from specific sites by marking them as “trusted websites” in your browser.
Please note that your browser may not provide the same Cookie preference management as our Website. If you simply disable all Cookies in your browser settings, some sections or functionalities of the Website may not work because your browser has prevented the installation of certain Strictly Necessary Cookies. For this reason, we recommend managing Cookies using the “Set Cookies[RC9] ” platform provided on our Website.
The following links may help you manage your Cookie settings, or you can use your browser’s “Help” option for more information:
Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internetexplorer-delete-manage-Cookies
Mozilla Firefox: http://support.mozilla.com/en-US/kb/Cookies
Google Chrome: http://www.google.com/support/chrome/bin/answer.py?hl=en&answer=95647
Opera: http://www.opera.com/help/tutorials/security/privacy/
7. COOKIES GENERAL VISION
Below is a complete list of Cookies that may be used on the Website:
FUNCTIONAL COOKIES
| NAME | DURATION | DESCRIPTION | RESPONSIBLE |
|---|---|---|---|
| HEINEKEN_ENSIGHTEN_PRIVACY_BANNER_LOADED | 1 year | This cookie is used to track the load state of the cookie banner | SCC |
| HEINEKEN_ENSIGHTEN_PRIVACY_MODAL_VIEWED | 1 year | This cookie is used to track whether the privacy modal has been viewed | SCC |
| HEINEKEN_ENSIGHTEN_PRIVACY_Analytics | 1 year | This cookie is used to track permissions regarding analytical cookies | SCC |
| HEINEKEN_ENSIGHTEN_PRIVACY_BANNER_VIEWED | 1 year | This cookie is used to track whether the privacy banner has been viewed | SCC |
| HEINEKEN_ENSIGHTEN_PRIVACY_version | End of session | This cookie is used to track the version of the privacy notice | SCC |
| HEINEKEN_ENSIGHTEN_PRIVACY_Advertising | 1 year | This cookie is used to track permissions regarding advertising cookies | SCC |
| HEINEKEN_ENSIGHTEN_PRIVACY_MODAL_LOADED | 1 year | This cookie is used to track the loading of the privacy notice modal | SCC |
ANALYTICAL COOKIES
| NAME | RESPONSIBLE | DESCRIPTION | DURATION |
|---|---|---|---|
| _ga | Measures visits anonymously | 2 years | |
| _gat | Measures visits anonymously | End of session | |
| _gid | Measures visits anonymously | 24 hours | |
| _fbp | Records and tracks visits on websites | 3 months |
8. UPDATES
SCC reserves the right to review and update this Cookie Policy at any time. In the event of a modification to the Cookie Policy, the date of the last update, available at the bottom of this page, will also be updated. If the change is substantial, a notice will be posted on the Website.
9. CONTACT
Data Subjects may exercise their rights free of charge and at any time. If you have any questions, objections, or complaints about how we process your Personal Data or about this Cookie Policy, please contact us and we will review your request.
Write to us:
By email: privacy@centralcervejas.pt
By registered mail: SCC – Sociedade Central de Cervejas e Bebidas, S.A., no. 51, Customer Service, Estrada da Alfarrobeira, 2625-244 Vialonga.
Whenever applicable, we may request proof of identification to verify the authenticity of the requester’s identity.
The most recent version of this Cookie Policy is dated January 14, 2026.